By editor
Originally published on Tue June 19, 2012 8:48 am
With just over a half-million residents, Portland, Ore., is not exactly a major metropolis. In this bike- and mass-transit-friendly city, there are typically more bikes and buses plying the downtown streets than taxis and town cars.
So when Mike Porter wanted to drum up business for his town car company, he did what a lot of businesses do: He took out a Groupon ad, offering a discounted fare to or from the airport.
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